The challenge

The app was designed without much user experience in mind was limited in terms of the journey and had a dated interface and was not prototype ready at this point. We were faced with the challenge of starting from scratch and fleshing out the user journey and look of the app from scratch.

The solution

We developed new UI screens with a modern feel focusing on using BP existing apps as a basis. We further went drew inspiration from various sources and leading competitors to formulate a new look for the app. One that is clean, easy to understand and fit for a company such as BP. To further bring the BP stakeholders into the shoes of the user each stakeholder was provided with their own link and profile to experience the app in the capacity of a demo. The result was a fully functioning demo with good UI/UX principles in mind and a beautiful app that can compete with BP competitors.